Syndicut worked with The Project Factory to create a networking tool for Sony Pictures Entertainment's annual Creative Leadership Summit in Miami.

The aim of the project was to encourage 80 executives to get to know each other in an interesting and competitive way. Using QR reading technology Syndicut created an application that allowed participants to scan each other's name badges. The system detected the user's handset and performed a simple check which remembered who they were, this then prompts User A to ask User B a question about themselves.